Ever wonder why Gawad Kalinga houses are so colorful? Wonder why MMDA loves to paint the town pink? I always thought that maybe Philippine aesthetic is simply attuned to colorful stuff, but there can also be a practical incentive for these colorful choices.
My boss tells me that pale versions of colors are ideal choices for people who are on a budget. She explains that white is often mass produced, so it is cheaper than colors which are produced based on demand. That’s why when you add white to any color, you’ll have more paint but at a cheaper cost.
Why don’t people just use white paint? White paint easily reveals dirt that is accumulated through time. If you want a white house, you have to repaint more often than if you use other colors.
That’s what I learned for today.
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Note: For some entries in this blog, a few names and details have been deliberately and willingly changed by the author. This is a personal decision made by the author for specific reasons known to her and is not an endorsement for censorship.